BBA
Duration
36 months
Program Mode
Online
FULL COURSE FEE
INR 1,26,000
YEARLY FEE
INR 42,000
Curriculum
Semester 1
Communication Skills and
Personality Development
Organisational Behaviour
Business Environment
Marketing Management
Computer Fundamentals
Semester 2 - Computer Fundamentals
Financial Accounting
Human Resource Management
Quality Management
Quality Managementt
Term paper
Semester 3
Legal and Regulatory
Framework
Quantitative Techniques
for Management
Research Methodology
Financial Management
Advertising and Sales
Project
Semester 4
Business Strategy
Management Information
System
Management Accounting
Environmental Science
International Marketing
Rural Marketing
Semester 5
Consumer Behaviour
Business Analytics
Elective - 1 General Management
Operation and Production Management/
Economic Planning/ eCommerce/
Entrepreneurship/ Small Business Management
Elective - 2 Retail Management
Store Operations and Job Knowledge/ Logistics
Management/ Buying/ Visual Merchandising/
Warehouse Management
Semester 6
Customer Relationship
Management
Digital Marketing
Elective - 1 General Management
Technology Management/ Management
Development and Skills/ Role of International
Financial Management
Elective - 2 Retail Management
Modern Retail Management Process and Retail Services/
Retail Project Property Management and Case Studies in
Retail/ Merchandising and Supply Chain Management
Eligibility
10+2 from a recognised board, or equivalent qualification as recognised by the Association of Indian Universities, in any discipline with at least 45% marks in aggregate (40% for reserved categories)