BBA
The Online BBA (UGC-entitled) from Bennett University is a 3-year undergraduate degree designed to build a strong business foundation with real-world exposure for tomorrow’s corporate professionals. Anchored in the academic excellence of Bennett University and powered by the Times Group legacy, the program combines conceptual depth with industry relevance in a flexible online format.
Curriculum
Semester 1
• Introduction to Organization Behaviour
• Principles of Economics – I
• Modern Management Practices
• Principles of Marketing Management
• Quantitative Techniques
Semester 2
• English Communication
• Financial Accounting & Analysis
• Principles of Economics – II
• Introduction to Human Resource Management
• Introduction to Data Science (Credit 4)
Semester 3
• Fundamentals of Financial Management
• Strategic Management
• Business Law & Corporate Governance
• Business Ethics, Sustainability, and the Circular Economy
• Operations Management
Semester 4
• Cost & Management Accounting
• Digital & Social Media Marketing
• Basics of Research Methodology
• Elective 1
• Elective 2
Semester 5
• Design Thinking and Innovation
• Environmental Studies
• Essentials of IT
• Elective 3
• Elective 4
Semester 6
• Creativity & Storytelling
• Project
• Elective 5
• Elective 6
• Elective 7
• AI Tools for Managers
• Excel for Decision Making
Eligibility
Domestic Students : Applicants must have passed XII standard from any recognised Education Board with minimum 50% marks (Class XII Best of 3 subjects score) and English as compulsory subject.
International Students : Applicants must have passed with 50% aggregate marks in Grade 12/ A level or equivalent and English language requirement (ELR)
Bennett CDOE follows cancellation and refund policy as per UGC guidelines, for further details and latest updates visit benettonline.com
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Curriculum
Semester I
Essentials of Management
Business Communication
Essentials of Financial Accounting
Micro Economics
Essentials of IT
Organizational Behavior
Semester-2
Business Statistics for Decision Making
Macro Economics
Principles of Marketing
Cost and Management Accounting
Operations Research
Environment and Disaster Management
Semester-3
Business and Allied Laws
Digital Marketing
Financial Management
Human Resource Management
International Business & Export Import Management
Consumer Behavior
Semester-4
Performance Management System
Research Methodology
Introduction to Analytics
Sales Management
Production & Total Quality Management
Fundamentals of Taxation
Semester-5
Customer Relationship Management
Financial Statement Analysis
Entrepreneurship Management
Project
Electives (Marketing)
Strategic Brand Management
Rural Marketing
Electives (Finance)
Financial Institutions & Markets
Corporate Finance
Semester-6
Strategic Management
Project Management
Operations and Supply Chain Management
Business Ethics and Corporate Governance
Electives (Marketing)
International Marketing
Integrated Marketing Communication
Electives (Finance)
Investment Analysis and Portfolio Management
Financial Modelling
Eligibility
• HSC (10+2) in any discipline from a recognised Board with minimum 50%
OR
• HSC (10+2) in any discipline from a recognised Board with 45% and minimum 2 years work experience
OR
• SSC (10) + 3 years Diploma recognised by AICTE with 55%